Optimized Solutions, a enterprise big data solution provider in the digital transformation space, approached Webtage to create a targeted video to launch their ground breaking enterprise IoT data product. We knew right away that we had to cut to the core and create an experience that would make the viewers sit up and care. Care about the value possibilities of the product itself and of the Optimized brand too. From finding the right hook to creating stunning motion graphics and the perfect script that could capture and sustain the interests of the audience on a seemingly dry topic, we enjoyed the journey all the way through. The end product speaks for itself. We cannot stop watching this video and hope you enjoy it too!
Our creative team rolled up their sleeves and got to work on finding the best hook to tell the Optimized story. We started with a preliminary a storyboard, refined it by adding visual stills, voice over script and ideas for motion graphics & typography. Next we moved to video production where we added stunning motion graphics that conveyed visually challenging technological benefits. With voice over, music and sound special effects, the end video is bringing us rave reviews and we are thrilled with the end result!
Product Launch Strategy
Copywriting & Brand Development
AfterEffects, Maya and C4D.