B2C, Brand Collaterals, Brand Identity, Creative, Home Construction, Pre-Sales Brochures

About Project

JW Construction & Design Services, a 20-year old home construction business, approached Webtage to create a high-end brand identity for the company that would enable it to target a higher-price point in the market. Webtage was also responsible for creative digital and traditional market collaterals to convey a cohesive brand identity of the firm.

Client:
JW Construction & Design Services

Tasks:
Webtage created an identity design and collaterals for the business that projected a sophisticated, high-end image of the firm. The visual design showcased the yin and yang of the business – namely, the heavy construction capabilities and the aesthetic design skills that it brought to the table for its clientele. The end-to-end spectrum of skills and was reflected in the choice of colors, fonts, textures, and other design elements. We carried the brand across traditional and digital channels, including social media sites, website, brochures, flyers, business cards, and other stationary.

Capabilities:

  • Brand Strategy
  • Logo Design
  • Visual Messaging
  • Verbal Messaging & Copy
  • Creative (Adobe Illustrator, Photoshop)
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