Content is the driving force of digital marketing. Every marketing campaign should hinge upon great content. Aptly, content is called the king of marketing. However, creating great content consistently that is valuable, delightful, useful and engaging is not an easy task.
If you’re like many businesses struggling to create great content on an ongoing basis, consider outsourcing your content needs. At Webtage, you can be assured of an expert document that showcases your subject matter expertise.
Q: Do we provide topics or will you research and suggest content topics for us?
If you don’t have a well mapped out content strategy, we suggest using our team to develop a content strategy that will allow us to bring a strategic approach to blog & white paper writing, create a quarterly/yearly editorial calendar and match topics to your target audience needs, stages of your buyer’s journey, and trending topics.
Q: How do you develop expertise in our vertical and line of business?
If we don’t have a content writer who is already familiar with your industry, we follow a knowledge extraction process where we interview Subject Matter Experts (SMEs) in your organization, identify influencers, study hashtags and develop fluency in topics of interest, conversation nuances, industry jargon, gaps in conversation.
Q: How do you ensure you ‘get’ our brand tone & voice?
Our content writers are well-versed with brand content creation and we have brilliant copywriters in our content team who are trained and experienced in guiding the tone, voice, and style of content. Your outsourced content team will include content strategist, content writers and copywriters, designers, and content marketers. In other words, you benefit from a world-class team to get results.
Q: Which Industries Do You Specialize In?
Industries we routinely create content for include technology, education, healthcare, professional services, travel & leisure, and home services. See a list of verticals and horizontals we’ve served in the past.
Q: Do you also provide content marketing services?
Yes. Please check our content marketing solutions to learn more about our approach and portfolio.
Schedule your free consultation today to discuss how our website technlogies sercices can benefit your enterprise.
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