What Influences Your Website’s Search Visibility? An Infographic

Starting April 21, Google will be expanding “mobile-friendliness” or optimal mobile experience as a search ranking factor.

While it is important to stay on top of search algorithm changes, it is never a good idea to outsmart them! Search Engine Optimization (SEO) should not be about tricking Google with keyword stuffing or about building paid or “spammy” links or making it more complicated than it is.

It is about making a great website that provides relevant and useful imformation to users, is trustworthy and provides excellent user experience (UX) – if users and influencers find your website relevant and useful they will keep coming back and search engines will notice!

So how do you go about building a great website that meets the criteria of relevance, trust, and usefulness? Here’s an infographic to help you! Click to view full screen image.